How Do Social Media Algorithms Intensify Addiction or Mental Health Issues?

One key distinction to make is between algorithms and compulsive use, which is sometimes referred to as addiction. While algorithms play a role, they are just one of many tools designed to encourage compulsive engagement. Features like the endless scroll and pull-to-refresh function as slot machine mechanics, providing unpredictable rewards that keep users hooked. For example, Facebook once had an end point to its feed, which signaled users to move on with their day, but that was removed to encourage endless browsing. A former Facebook engineer shared a revealing story about how the platform could have slowed its algorithm at night to help kids sleep but chose not to. Instead, these algorithms are designed to optimize engagement, keeping users scrolling even when it’s harmful. More concerning is how these algorithms push content. Unlike traditional search engines that deliver results based on user queries, social media platforms prioritize their own engagement-driven objectives. This means children searching for harmless content—like BMX racing or inspirational quotes—may instead be fed dangerous challenges, self-harm videos, or other content designed to keep them engaged, regardless of the psychological impact. The difference in experience between adults and children is intentional. Internal Meta documents reveal that the company sees children as its primary growth market, designing products specifically to exploit their underdeveloped frontal lobes. These documents even include brain scans highlighting children’s increased emotional reliance, shaping design decisions that make platforms even more addictive for younger users. While adults may not experience the same level of manipulation, the platforms have already saturated that market—their focus is on ensuring the next generation remains hooked.